Which Social Media Platform Should Your Business Use?
So you started a new business. Congratulations! Now comes the hard work: marketing and promotion. You know you need to be on social media, but you have no idea where…
Building a Buyer Persona – The What, The How, & The Why
Successful marketers go beyond relying only on audience data and numbers and try to go deeper into understanding their customers as individuals. They consider their customers' interests, communication styles, beliefs,…
How to launch a new brand – Tips to have a killer Debut!
Why is developing a brand so important? Developing a brand for your company is crucial as it allows you to differentiate yourself, create a memorable identity, and resonate with your…
Why You Need to Take Action
We all know how important it is to organize, plan, and set priorities. However, without action, a plan is nothing more than potential. Successful people know this and therefore act…
Four Reasons Why Businesses Fail
Running a business is very risky. As a matter of fact, it’s estimated that roughly 49% of businesses fail within their first five years and approximately 30% of those don’t…
Your Question Check-List for All Marketing Materials
Whether you’re preparing marketing materials for a new video, a new brochure, or any marketing campaign for that matter, you should have a checklist for reviewing those materials. Here are…
Why You Should Consider Investing in an App for Your Business
If you have an existing business in 2022 and beyond, consider yourself lucky because it’s an extremely competitive market out there! Thanks to the internet and an increase in consumer…
Why Branding Is Important for Your Business
I truly believe that one of the most important aspects of any company is its’ name and logo. When you walk into your local supermarket or shop, you’re bombarded by…
How to Sell Anything To Anybody
Supply and demand. Buying and selling. These are the cornerstones of business since the earliest civilizations. Think of any product manufactured or service provided. Virtually every one of them goes…
Avoiding Online Investment Scams
If you’re looking to start making a little extra cash, or maybe grow some capital for your business, investing in stocks and shares is one of the best ways to…
